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A Strong Message Can Turn Natural Climate Solutions Supporters Into Natural Climate Solutions Champions

Last updated on January 25th, 2024

Natural Climate Solutions are strategies for addressing climate change that tap into the power of America’s farms, forests, grasslands, coastal wetlands, and urban areas to address climate change. A national survey recently conducted by U.S. Nature4Climate reveals that 92% of American voters support expanding these practices through laws and public funding. Support is strong across political affiliations and other major demographic groups. 

While few issues garner the degree of broad, bi-partisan support, there is still significant room to strengthen the intensity of support, as our survey found that only 47% of voters strongly support expanding implementation of these strategies. In an age with increasing demands on public attention, it is vital to convert the large pool of passive supporters of Natural Climate Solutions into champions who are willing to take action to ensure widespread implementation. Fortunately, USN4C’s survey provides guidance on how to turn Natural Climate Solutions supporters into Natural Climate Solutions champions. Three arguments resonated strongly among voters: 

Natural Climate Solutions Provide Additional Benefits for People and the Environment

Natural Climate Solutions are win-win solutions that don’t just help tackle climate change, they also help restore wildlife habitat, improve our drinking water, protect communities from storms and floods, and improve soil health, making our farms more productive. 

Natural Climate Solutions Improve Resilience to Fire and Extreme Weather, Saving Lives and Money

Natural Climate Solutions help us get a handle on carbon pollution while also making our communities, forests, and farms more resistant to wildfire, drought and flooding. In fact, for every $1 invested in reducing our risk from disasters before they occur, we save roughly $6 in disaster response – saving lives and preventing billions of dollars in damage.

Natural Climate Solutions preserve the places that make America special for future generations

When addressing climate change, one of our most important Natural Climate Solutions is preserving the forests, coastal wetlands, and grasslands that make America beautiful. In addition to storing carbon, these places also provide habitat for wildlife and opportunities for hunting, fishing, hiking, and simply enjoying nature. We owe it to future generations to protect these lands. 

In summary, when it comes to making the case for Natural Climate Solutions, the American public is largely supportive. These three messages can help deepen support for tapping into the full potential of our natural and working lands to address climate change.